There is an old saying in within marketing at companies of all sizes,
“Content is the Long Pole in the Tent.”
Everyone has a job to do, and more often than not, creating content for internal or external communication is at the bottom of the priority list for secondary or tertiary for everyone – especially those that have the unique value of confidently communicating strategic positions.
That’s where we come in. Quick interviews and regular conversations can drive a variety of ways to deliver important information to stakeholders. And content is important. It drives everything:
Press Releases, White Papers, Demonstration Videos, Social Media Content, Blog Posts, Web Content